The best ways to find copywriting gigs and jobs
When it comes to copywriting, you have a few options. It's possible to work for an advertising agency or set up your own copywriting business. Copywriters often choose to work as freelancers because most ad agencies require you to have a marketing degree.
Copywriting jobs can be found in the following places.
Adecco
AWAI
Copify
Copyhackers
CopyPress
CrowdSource
FlexJobs
Legiit
PeoplePerHour
ProBlogger
Robert Half
Upwork
What Does Freelance Copywriting Entail?
A home-based business requires you to educate yourself about best practices, file the proper paperwork, and ensure you're legally and financially prepared. Writing a business plan and establishing a framework will allow you to focus on your business's fun parts.
1. Train to become an expert
Persuasive writing is a specialized form of copywriting, and you will need to understand some basics. As we discussed above, there are multiple paths to becoming a copywriter: a college degree, an online course, reading books, or getting on-the-job training.
For those who wish to test the waters before making a big commitment, consider obtaining a book like Start and Run a Copywriting Business by Steve Slaunwhite or The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells by Robert Bly. The following resources will give you a good foundation to understand what copywriting is all about before you invest a significant amount of money.
Are you already certain you want to be a copywriter? Learn how you can become a skilled, in-demand copywriter with the AWAI Method. You will learn copywriting principles and techniques, so you can work on a variety of projects, as well as how to land your first writing job.
2. Pick a niche and a copywriting service.
Your first step as a copywriter should be to decide what writing services you'll provide. If you are a beginner, you should focus on easier tasks, such as writing blog posts (also known as content marketing) and social media content. You will need additional knowledge of other types of copywriting, such as SEO and writing white papers.
A more important question is: what industry would you like to write for?
Choosing a niche is easier and more lucrative than writing on a wide range of topics. Finding your target niche can be challenging, but you can narrow it down relatively quickly by mind mapping your passions, interests, experiences, and knowledge.
Among the most popular copywriting industries are:
Christian market
Finance
Pet
Food and wine
Health and wellness
Real estate
3. Create a website.
It is advantageous to have a website if you work from home as a copywriter. Your online presence can help you attract more clients. In addition to showcasing your copywriting portfolio, it gives you a professional email address. It is still possible to start a business without a website if you don't have the funds to create one.
Alternatively, I suggest that you create a Fiverr profile for your freelance copywriting services or modify your LinkedIn profile accordingly.
You can use this to display your credentials, read testimonials, and check your background.
4. Promote Your Copywriting Business
Starting to pitch your services to people you know is the easiest way to find your first client. Please don't panic; this doesn't have to be a high-pressure sales pitch; just let your friends and family know that you are open for business. Send them a link to your website or LinkedIn profile and ask them if they, or anyone they know, are looking for a freelance copywriter.
After you have reviewed your contacts, you can create a dream list of potential clients and connect with them on social media. Once you've established a relationship with your dream client, pitch them your services. You can continue to do this until you have a steady flow of clients.
You can promote your copywriting business in other ways as well! Furthermore, you must remind yourself every time that consistency is the main key. Pick two to three methods that you think you'll enjoy doing and work on them every day.
Social media
Discovery calls
Networking events
Email marketing
Public speaking
Guest blogging
Advertising
Facebook groups
Job boards
5. Create a business plan that will help you succeed.
Your responsibilities as a freelance copywriter will be multifaceted: you'll wear many hats, including those of a marketer, bookkeeper, editor, administrative assistant, and tax preparer. Keeping track of deadlines and duties involves establishing a system to keep everything organized. Our Ultimate Online Business Planning Toolkit will take care of all your planning needs. With this resource kit, you will learn how to set up systems so you can plan, track, and organize your entire business to make it successful!
6. Develop your skills
After your cash flow increases, you should reinvest a portion of it to improve your career. Internet access enables people to participate in conferences, webinars, teleconferences, online courses, books, membership sites, business mastermind groups, and coaching – there is something there for every budget and interest. Your freelance business will succeed if you invest in yourself and your business.
Conclusion
If you're reading this guide, you've already taken the first step toward becoming a work-from-home copywriter! Take baby steps towards your goal and create your business plan template.
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